it's not scary to be wrong, it's scary not to try

who am I?

Yana Kuznetsova / slavYanka

a creative, upbeat human.

msk / spbworking across two cities
since 2023in events: from city celebrations to federal and international forums
13 yearsof art education: from children's art school to the N. K. Roerich art college

directions

Event production

Festivals, concerts, shows, city celebrations and forums. The team, the venue, the contractors, the timing and all the rest

  • Global Digital Forum
  • DREAM FEST
  • Kto Kruche
  • Forum of United Cultures
  • Scarlet Sails

Directing

Studying directing of shows and live events at ISI. Events, dramaturgy, action

  • Institute of Contemporary Art
  • Obraz Theatre — Cinderella

Producing

Pitched and defended «Rhythms of Cities» at the Meganom Academy Young Producers School, part of the International Festival of Arts in Sochi. It's planned to go live in 2027.

  • Meganom Young Producers School
  • Project — going live in 2027
  • WYF-2026: creative industries

Design

Where it all started: 13 years of art school, identity, merch, print. Now I draw whole events.

  • 13 years of art education
  • PULS brand platform

experience

  1. October 2026Moscow

    II Global Digital Forum

    Forum manager

    • Run the coordinators and staff across the venues of an international forum: task allocation, timing control, quick decisions
    • Keep the working docs: registers, summary tables, schedules and reports
    • Back up the head of the forum: prepping materials, tracking assignments, linking the venue teams
  2. September 2025 — nowMoscow

    Kto Kruche and Predmety game shows

    Administrator, venue manager

    • Run the studio's operations and coordinate the team
    • Build internal processes, client service and financial admin
    • In charge of tech: lights, sound, multimedia and props
  3. January — March 2026Sochi

    Meganom Academy Young Producers School, International Festival of Arts

    Participant by competitive selection · author of a project in progress

    • Got through the competitive selection for the Young Producers School
    • Developed and defended the concept of a large cultural project: from audience research and user experience to the financial model, partnership strategy and roll-out plan
    • The project made it into the programme's best works and was shown at the final defence — it goes live in 2027
  4. Year-roundMoscow / St. Petersburg

    DREAM FEST

    Festival project lead

    • Coordinate the whole prep and run of the festival at venues in Moscow and St. Petersburg
    • Lead the managers and the security team, work with contractors and government bodies
  5. August — October 2025St. Petersburg

    World Youth Festival, International Friendship Club

    Member of the regional selection committee · head of SMM

    • Selected participants as part of the North-West regional committee: reviewing applications, regulations, assessment materials
    • Ran SMM: content strategy and materials for St. Petersburg youth policy channels and the Friendship Club
  6. September 2025St. Petersburg

    International Forum of United Cultures

    Venue manager

    • Kept the venue running: participants, timing, transfers, quick decisions
    • Led the volunteer team and looked after international guests, including in English
  7. April 2024 — September 2025St. Petersburg

    Kalininsky Youth Centre, Ritmix youth club

    Youth worker · event organiser

    • Events end to end: concept, visual style, organisation and delivery
    • Led the PULS project: brand platform, identity, digital and print materials, merch
    • Media: photo and video, editing, copy and analytics reports
  8. June 2023 — January 2025St. Petersburg

    Youth of Petersburg (NGO)

    Event and volunteer corps coordinator

    • Organising and running city events, managing volunteer teams and internal comms
    • Visual and content strategy: design projects, merch, print, landing pages, socials
    • Federal and city-level projects

projects and participation

Deck on my youth policy work ↗

education

  1. 2025 — 2029Moscow

    Institute of Contemporary Art (ISI)

    Directing shows and live events

    Directing, scriptwriting, stage speech, stage movement, business communication and more

  2. 2019 — 2023St. Petersburg

    N. K. Roerich St. Petersburg Art College

    Designer, teacher · GPA 4.9 / 5

    Design, model making, academic drawing and painting

  3. 2022 — 2023Online

    Skillbox

    Web designer

    Adobe Illustrator, Photoshop, Lightroom, Figma, Readymag, Tilda

  4. 2018 — 2021St. Petersburg

    Youth Creativity Centre — engineering graphics

    Extracurricular education

    Adobe Photoshop, CorelDRAW, SketchUp

  5. 2011 — 2019St. Petersburg

    G. V. Sviridov Children's Art School

    Fine art · GPA 5 / 5

    Drawing, painting, composition, computer graphics, sculpture; group leader

skills

Hard skills

  • Figma
  • Adobe Photoshop
  • Illustrator
  • InDesign
  • Readymag
  • Tilda
  • Google Workspace
  • ChatGPT
  • Krea

Soft skills

  • Communication
  • Multitasking
  • Deadlines
  • Optimism
  • Creativity

slavYanka

St. Petersburg roots, shows anywhere.

On the blog I show the backstage: rehearsals, venues, the road and a bit of chaos.

contacts

Call me into projects and events.